The idea is to give people a chance to test an EUV in a convenient way downtown. That way people can get information about practical and environmentally friendly alternatives in everyday life, without having to take a great initiative themselves. Accessibility is the key word!
The fact that Norwegian EVs and EUVs are run by 100 % renewable energy makes them a great alternative to vehicles run by fossil fuels. With the economical advantages the Norwegian government have promoted, the total situation is in favor of the environmentally friendly alternative for transport.